How to Choose

Vitamin Supplements

There are so many nutritional product in a vitamin shop.
that choosing the righ one for your needs can be overshelming.

Every day there seems to be one new

dietary fad after another.


One exciting supplement that is guaranteed to trim all of your fat, or make you live forever;
but do you need every new item that you hear about or see online? No. you don’t!


We Recommend

a simple method of selection that can help individuals select which supplements are a good choice for their personal health journey.

By a process of elimination, this technique delivers superior results when compared to jumping from one product to another without any overall strategy.

The goal is to take only the supplements that you need for your particular situation and to help balance your systems. If you don’t need it… don’t buy it.

Let’s get one thing straight. We do not recommend that you treat your symptoms. Yes, in some cases getting a little something to ease a symptom makes sense, for example, if you fall down and injure your knee, then, of course, you should get something for your bruised knee!

However, science has shown us that for the most part, symptoms arise in us, when we are out of balance, and we follow the example of our founder Barry Tauch whose mission was to help our guests balance themselves.

Cost Plus Nutrition has been established for 20 years, and we’ve observed amazing results in our guests that have followed these principles!

Again, please note, this should not be construed as medical advice, and we recommend that you work with your doctor and follow any of their instructions.

Below is a pyramid sectioned off by category. The base of the pyramid is the common sense habits and lifestyle choices that lead to a healthy person. The steps leading up are opportunities to fill in blanks that are missed below.

The tip of the pyramid is for symptom-based supplements. Products for that nagging headache, fat burners, laxatives, etc., would be found here.


In Order Of Importance

Diet & Lifestyle

Algae, Yeast & Fermentation

Probiotics & Enzymes

Vitamins & Minerals

Immune System Support

Hormones (Including Cortisol)

Symptom-Specific Nutrients

Diet & Lifestyle

The foundation of health is the food that one takes in; garbage in equals garbage out. Diet is composed of the proteins, complex carbohydrates, fruits, vegetables, and good fats.

For most people, we recommend a diet high in healthy fats and complex carbohydrates. Avoid processed food as much as possible, and consume plenty of raw leafy greens and vegetables.

We believe that pesticides and foods that are genetically modified (GMO’s) cause harm when used regularly, so we advise that our customers avoid them. We also do not like the idea of nerve toxins in our water, so we do not support the use of fluoride in water. Do your own research.

From garcinia cambogia for weight loss to melatonin for sleep, dietary supplements should be used for one thing… To supplement your diet!

If you are not eating a foundationally sound diet, there is no supplement that will work for you in the long run. So logically diet is the foundation of this pyramid, along with her siblings exercise and sleep.


Exercise is any activity that causes the heart rate to increase, the breathing to accelerate, muscles to strengthen, and flexibility to improve.


No matter how good your diet, if you’re not expending energy with some kind of exercise health will escape you; and no matter how good your exercise if you’re not getting enough sleep then you won’t stay healthy for long.

Sleep should be a consistent seven to eight hours for most people, ideally with being in R.E.M. sleep for three or four hours during that cycle.

So the foundation of the health pyramid is diet, exercise, and sleep.
It all starts here folks. Your mother was right.

Good Bacteria, Enzymes & Acid

Moving to the next tier, good bacteria (probiotics) are found within the body, and on the skin. Enzymes are chemicals that are produced from that bacteria and also secreted from the body.

Both probiotics and enzymes aid in the digestion of foods and the health of the GI Tract. Enzymes, break down proteins, carbs, and sugars in the intestines, bloodstream, muscles, and tissue as well.

Probiotics and enzymes both would naturally be found in the foods that we eat which would make supplementing them unnecessary. Unfortunately nowadays, due to chemical treatments like, like preservatives and heat treatments, like pasteurization, few of these beneficial helpers remain in our daily diets.

Acids are low PH substances that the body produces to chemically break down food into nutrients. Betaine HCL is the primary acid of the stomach. If your body produces too little of it, you have a high risk of acid reflux and other gastric distress.

Supplementing them is one of the most important acts that a person can do to ensure their health and well being!

It doesn’t make much sense to take handfuls of supplements without first optimizing your bodies ability to extract these nutrients from the food that you are already consuming!

Popular fermented foods that are rich in healthy bacteria and enzymes are kombucha, kefir, sour kraut and kimchee. High Acid Foods are apple cider vinegar, and coconut vinegar.

Vitamins & Minerals

Ideally, you would get your vitamins and minerals on the 1st level with a good diet. Then our bacteria and enzymes would partner with them to help to break down the food further so that we can extract even more of these nutrients.

However for many reasons, including, genetic disorders, depleted soil, less than ideal diets etc. most of us still need additional supplementation for our optimal health.

Keep in mind that not all vitamin and mineral supplements are created equal.

If you take a low-quality nutrient you will not get the benefits that you are looking for.

For example, it is our opinion that vitamins made from real food and that are also bio-active are superior to synthetic vitamins made in a lab.

A great multivitamin can go along way in supporting your health goals. These nutrients can also be found in dried fruit and vegetable powders.

Stress & Hormones

Hormones are substances that the body produces to regulate certain actions in the body. Think of them as messengers.

Testosterone, estrogen, progesterone, adrenalin, cortisol, and melatonin are all hormones that the body produces.

Depression, anger, chronic fatigue, and anxiety are just a few. The only way to know what your hormone levels are is to work with your doctor to get tested. Fortunately, though there are many foods and natural options to balance and maintain optimal hormonal levels.

Adrenalin and Stress are of particular note. Most people are stressed out even if they do not know it. Working out, driving, dealing with difficult people, and not getting enough sleep can increase adrenalin, and therefore cortisol as well. High cortisol can lead to weight gain, anxiety, diabetes, and more.

Reducing cortisol through the use of herbs that help with that, called adaptogens and other calming things like yoga, meditation, or even just relaxing once in a while is very important to achieve optimal health.

Symptom-Specific Nutrients

If you have a headache and you take aspirin you have only treated your symptom.
But what if your headache is from not getting enough sleep? Or from high blood pressure that you’re not aware of? Or from a food allergy? In other words, a cause that is lower down on the health pyramid.

We advocate that you investigate what is causing you to feel bad, and then addressing that issue. However, sometimes you can’t. There are times when you just need something for your headache!

How To Use The Pyramid

To use this information, make sure that you are giving each level attention with your supplement choices.

For example, if you are suffering from gas and bloating, make sure that you are getting your probiotics, enzymes, and apple cider vinegar before relying upon anti-acids etc.

Another example, If you are having low energy, before grabbing that energy drink, make sure that you are eating plenty of complex carbs and healthy fats, sleeping 7 to 8 hours, and taking a high-quality multivitamin…

You’ll get better results if you’ve worked your way up the pyramid addressing foundational health first for your long-term comfort, and only choose symptom-specific options for your acute discomfort.

We want to thank you for your interest in Cost Plus Nutrition, and please don’t hesitate to call any of our 5 locations to learn more or get directions to your nearest store!

Health is a Journey…

Let us be your guides!